From world event to commercial consequence.
You give BuzzBaboon your company website
The domain is normalised, so the same firm typed four different ways is one company. BuzzBaboon reads the public pages of the site and writes a profile of what you do: capabilities, the sectors you serve, your markets and the commercial triggers that create work for you. You confirm it or correct it, then name the one thing you are trying to win.
BuzzBaboon watches the world
Selected government, regulatory, procurement, company and news sources are monitored for developments in the categories that produce commercial consequences. Ingested once, centrally, then matched many times.
Each development is separated into fact and interpretation
What happened is stored and shown apart from what it may mean, and sources are retained in full.
Developments are scored against you, and labelled
Relevance is computed from your profile and the reasons are named. Only matches at 45 per cent or higher are shown. If you named a goal, only developments that touch it are considered, at the same threshold. Priority, impact, timing and evidence are derived from the record, and every label shows the sentence that explains it.
You get a brief, then the evidence
The scan runs, then BuzzBaboon saves the result to your name and address, then shows you the three things that may deserve attention, the CEO Brief, the signal map and every finding with its working. No card and no account, ever.
